Clint Cora was keynote speaker at a Toronto business association dinner and he briefly mentioned the diversity in today's work environment particularly in Canada which included native Canadian and Inuit people. The real surprise was how popular his new motivational audio CD and book was to attendees. Clint had offered his book The Life Champion In You as a separate item or the book together with his new 2.75 hour audio CD as a package. About 75% of buyers took the motivational audio CD and book package. This might suggest that there is definitely a trend towards using listening in addition to just reading as the way to learn about concepts and principles.